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Opinion
Dec 2025

Prompt engineering is just good communication

Breaking down the parallels between clear human communication and effective AI prompting.

There's a growing industry around 'prompt engineering' that makes it sound like some arcane technical skill. But strip away the jargon and what you're left with is something much more fundamental: the ability to communicate clearly. The same principles that make you a good collaborator with humans — specificity, context-setting, iterative feedback — make you effective with AI.

The best prompt engineers I've met aren't necessarily the most technical people. They're the ones who can break down complex ideas into clear, structured requests. They understand that ambiguity is the enemy of good output, whether you're briefing a designer, writing a spec, or prompting Claude.